This tablet application was designed as a working prototype and build in-house by the CableLabs engineering team. It was intended as a proof of concept for the then undeveloped world of 2nd screen applications. The user-friendly design was promoted as a way to help the viewer get to the content they wanted faster and bridged the world between the tv screen and the small screen. This was used as a functioning sales tool to demo to networks but was designed to be able to function equally well as a provider app. Other areas that we explored was social and long form advertising opportunities.

Services

  • Research, consulting
  • Information Architecture
  • UX Design
  • Visual Design

This work was done as a freelance consultant to CableLabs and Comcast iTV in Mill Valley, California as an exploration of innovative opportunities that at the time were not realized and untapped.