Custom website including online wine sales is the perfect compliment to award-winning new winery Poggi Wines.

Visit Poggi Wines

Laurie PoggiIf you are looking for a partner who brings many things to the table beyond website development, including a positive, “can-do-anything” attitude and who can be trusted to get the job done – on time and on budget – then I encourage you to say Hello to Georgia.

Laurie Poggi, Owner/Partner Poggi Wimes

  • Research, consulting
  • Information Architecture
  • Custom website design
  • Site Development
  • Set up for eCommerce
  • Set up for PayPal
  • Shipping
  • Project Management for outside talent

Couple Create Award Winning Wine Following Their Bliss

Poggi Wine quietly stepped into the marketplace in the late fall of 2016 with two new Cabernet Sauvignons. It was their initial offering and the entire project was ignited by their passion and excitement. They knew what they had was special and could not wait to share it. The world is in agreement. This year each wine took a Silver Medal in the prestigious California competition, the 2017 San Francisco Chronicle Wine Competition. It’s the first competition they’ve entered so there will be more to tell on that front.

After researching the available options from a custom backend to an off the shelf storefront, the decision was made to go with WooCommerce on WordPress. They have just two products and we knew the volume of sales would demand that overhead be kept to a minimum. It also allows for a unique, custom design and great functionality. In both areas, the final website has enough leg to support their business today and the demands of a growing business.

Before beginning the design phase we both did research on presentation and content to educate ourselves on how wine is marketed and sold in this space. We also looked at larger wineries to discover what they did to maintain their personality. At the end of the process, Laurie Poggi had a vision of what she wanted their site to emote to both loyal customers and first-time visitors: friendly and personal playing out in an environment that was modern but gives a nod to the wealth of tradition they pay homage to as wine makers. We also wanted to capture their own personal effervescence and openness. All of this forms the decisions behind the design.